About
Akbank VR orientation application offers an excellent and unique virtual tour opportunity, including our bank's headquarters, branches and technology center, with warm welcome messages from our CEO and People & Culture EVP for the quick adaptation of our newcomers to our company.
Innovation presentation
Culture is the product of a social phenomenon; It changes over time with the emergence of different needs. In this direction, technological developments, which are getting more and more accelerated each passing day, are pushing the training to be included in the digital transformation movement. Digitalization makes the business practices, workflows and business environments of all institutions open to beneficial change by making use of current digital technologies.
In a period when such large digital transformations are widespread, companies are also looking for solutions to orient their newly recruited employees in the best possible way. A good orientation process is undoubtedly very important for the employee to adapt to the company in a short time and to provide maximum performance.
It is difficult or almost impossible to introduce physical environments and departments to new starters, especially in large organizations which have large numbers of employees, affiliates and distributed offices. Some companies organize physical orientation tours for new starters, but these tours require large amount of time and cost.
At this point, to accelerate the orientation of our new recruits to our company, we developed a virtual reality application in 2019, provides warm welcoming messages from our CEO and People & Culture EVP, also a wide range of interactive navigation opportunities and information about our headquarters, branches, IT departments, social areas and data centers etc.
In institutions such as Akbank, where the number of employees is very high, new starters get messages from the CEO and the Deputy General Manager of Human and Culture, who may not be confronted very often, even during their working life at the company, provide a unique and warm welcome experience on their first day at the company.
Thanks to the application, we also saved money and time, as everyone navigated our environments virtually from their own phones. In addition to this, we have created a good corporate image both internally and externally by reflecting our digital corporate culture that follows and applies current technologies to our new recruits.
Uniqueness of the project
With the recent popularity of VR applications, many companies have made decisions to support their processes with this technology, but mostly they do not know where to start due to the lack of experience and technology know-how in this field. We tried to construct the best model and a unique orientation process by doing significant R&D studies on this subject.
The most important feature of the application is that it can be used on any Android/IOS based mobile devices. If we designed the application to run from a PC, we would have to allocate special and expensive hardware. Instead, we made it possible for everyone to watch from their Android/IOS based phone, in phone mode, or with common VR glasses that are available outside. We also provided "Oculus Go" glasses at our inclass training sessions for the high quality experiences. Our application also work as integrated our corporate main mobil app and users can experince the VR app with single sign on without entering any password.
Additionaly, the application contains an interactive navigation environment in itself. Users can get information in a wide area by visiting the sections they want.
The application contains almost all of Akbank's physical environments. It differs from similar applications by designing such a large environment. About 40 different locations were video / photographed with 360 cameras. Users can navigate among these environments according to their own interactive choices and get information. For example, users can watch Akbank's history movie in our 3D designed hall with a movie theater experience.
Besides, the application includes both high sized 360 degree videos, photography and 3D modeling elements. All of these contents have been optimized at the maximum level over and over to be played easily on mobile devices.