About
The Biggest Digital Expo For Individual Banking Products and Solution
Innovation presentation
BCA Expoversary 2021 is the biggest digital expo in Indonesia held on February 2021 to celebrate the founding day of BCA with various promotions on individual banking products, ranging from mortgages and vehicle loans to savings products. It gave visitors extraordinary experience on understanding featured products, getting special offers from top brand merchants & vendors, also uncovering financial issues and tips from webinar sessions. As a fringe benefit, our merchants & vendors can discover new potential partnership to improve their future sales.
The online expoversary can reach larger scale of visitors compared to previous BCA offline anniversary event. It enables visitors to access this expoversary anytime anywhere through their mobile devices. The assortment of products and solutions such as properties or vehicles is enormous, as more than 400 automotive top dealers (Lexus, BMW, Porsche, etc.), 580 housing developers, residential projects and property agents (Ciputra Group, Summarecon, Sinarmas Land, Raywhite, Century21, Era, etc.) participated in the first digital BCA Expoversary. Though this is the first digital expoversary for BCA and held during the pandemic period, the event was getting more love than expected, even becoming the biggest BCA expoversary ever.
By generating a whopping USD 1.3 Billion business results and more than 1 million visitors, BCA Expoversary contributed and gave positive impact for the national economic recovery.
Uniqueness of the project
BCA Expoversary was the first digital expo in indonesia that present various banking products under 1 platforms. It probably secured the most participants of renowed tenants and vendors in one expo, such as Lexus, BMW, Porsche dealers (automotive), Ciputra & Sinarmas Land (residential & land developers), Raywhite & Century 21 (property agents), and many more.
This expo was equipped with advanced technology to ensure comfort, safety, and also privacy of expo visitors. The technology enabled our visitors to visit the properties/cars they were interested in virtual reality mode, created loan simulations & calculations and then directly applied for these products or solutions online. In addition, our visitors could also enjoy live chat and free consultation with our financial experts. Visitors also loved the 80+ free inspirational webinars and interesting applicable business tips (edukatips) from prominent professional business experts.
