About
Valuu Pro is the first B2B2C mortgage platform in Switzerland
Innovation presentation
Mortgage brokers in Switzerland enable people dreaming of their own home to buy it at the best possible conditions by comparing different offers from banks and other lenders. However, enabling those dreams turns out to be difficult when this process of comparing offers involves tedious work and is restricted to a broker’s personal network of lenders. Up until now, Swiss mortgage brokers had no solution to efficiently handle the advisory process and mortgage applications.
Instead, they had to sign individual agreements with each lender, calculate the mortgages for each one and communicate as well as bargain with them individually. This did not only cost time, but also severely restricted the choice of individuals seeking to finance their new home, as the personal network of mortgage brokers consisted on average of only 4 different lenders.
They did definitely not have the possibility to compare and close mortgages from hundreds of different lenders on one platform – which changes now.
With Valuu Pro, the mortgage brokers in Switzerland get access to more than 100 lenders and can close a binding offer for their clients with a unique customer journey. No need to go to different institutions and lenders to bargain anymore – it is all on one platform. Moreover, many of the administrative back office tasks vanish, as the process through Valuu Pro is digitized and automated as much as possible.
The brokers’ customers - the soon-to-be homeowners - also profit from this change, for they get more offers and thus a fairer selection through the expansive network of possible offers to choose from. Additionally, the reduced list of tasks, which the broker has to complete for each customer, saves them time and ultimately money.
Uniqueness of the project
Valuu started as an online platform by Swiss bank PostFinance for comparing and concluding mortgages, by which they were the first and still only in Switzerland to enable private customers to close their binding mortgage directly online.
After a successful launch and the first few months of satisfied private customers, the next logical step was to conquer the B2B2C part of the market: mortgage brokers.
Therefore, within a few months of conceptual work, implementation, and testing, and building on the foundation and experiences gained from Valuu, the new offering Valuu Pro launched as the first tool for brokers to compare and close binding mortgages in Switzerland.